Rental Application Trends in California’s Top 5 Cities

February 1st, 2021

California’s population is at its lowest growth rate in over a century. The Los Angeles Times reports, “From July 1, 2019, to July 1, 2020, California saw a net gain of only 21,200 new residents — a 0.05% growth rate not seen since 1900.” ((Hayley Smith, Hailey Branson-Potts, “COVID-19 drives California population growth to record lows,” LA Times, Dec.

5 of the Top Realtor Associations in the United States

January 25th, 2021

Are you currently a member of any professional real estate organizations or associations? If you're not, you should be!

Whether you're new to the industry, or a veteran with years of experience, local realtor associations can help take your business to the next level! There are plenty of associations and industry organizations for agents, including those that specialize in buyer's agents, those that specialize in sellers agents, organizations that monitor ethical guidelines, and those that promote change to elevate industry standards.

5 Important Basics of Being A Long-Distance Landlord

January 20th, 2021

So you've got one property you'd like to rent out while living somewhere else or traveling continually, or perhaps you have a small handful of properties located in different areas. Under the right circumstances, you can handle all of your landlord duties and managing properties remotely.

2021’s Top 20 Real Estate Slogans + Worksheet

January 19th, 2021

If a potential client learns about your business via an online advertisement, prospecting postcard, or business card, your real estate slogans are the first pieces of information they’re going to gather about your brand. Because of this, your slogan needs to be top-notch.

Real Estate Trends and 2021 Housing Market Predictions

January 18th, 2021

The COVID-19 pandemic had a significant impact on the real estate market and a number of trends emerged during 2020, including:

Housing inventory declined up to 39%
The typical home spent a median of 65 days on the market between January and October 2020, two days less than the previous year
Housing prices through October 2020 were up nationally by an average of 3.4%, but only up by 1.4% in top 50 metro areas
Larger rental units were slowly returning to pre-COVID prices, while studios continue to experience decline
The largest generational group (25%) of buyers were older millennials

In order to help real estate agents better prepare for a successful 2021, we’ve assessed data to break down the most relevant real estate trends and housing market predictions.

What Should be Included in Tenant Denial Letters?

January 16th, 2021

In a perfect world, only qualified applicants would apply for your rental -- but we all know that's not how it works. When it comes to property management, there will be times when you must turn down a potential tenant. Any landlord or property manager should know how to turn down an application with both grace and authority.

The Best Ways to Obtain a Basic Rental Application Form

January 11th, 2021

Many property managers will go to their legal counsel and have a lawyer create a new application and lease from start to finish. While this option ensures high-accuracy -- it's also expensive. Fortunately, there are many ways to get a free rental application form that you can customize.

Issues To Avoid When Trying to Find the Right Tenant

January 9th, 2021

Finding the right tenants is a priority for any landlord or property manager. The old proverb says, "better an empty house than a bad tenant," but in truth, for most property owners an empty house is not desirable either. Full and functioning properties with responsible tenants are not just desirable but necessary.

How to Use Virtual Technology to Stay Connected with Your Customers

January 8th, 2021

These days, keeping your customers interested and invested in your business is more important than ever. Though this isn’t a problem for businesses that already operated mainly online before the pandemic, it presents a difficult pivot for real estate agents and other careers that rely on face-to-face interaction.

26 Most Common Real Estate Questions

January 7th, 2021

As a real estate agent, you are guiding home buyers and sellers through the process of selling or purchasing a home. Both will have plenty of questions for you. Part of being a successful real estate agent is building trust with your clients, which you have likely already built through the tenant screening process.